Lead generation that fills your pipeline, without hiring a sales team.
We research your ideal customers, run personalised outreach and book qualified meetings straight into your calendar — so your closers only talk to people ready to buy.
- NDA as standard
- Works in your time zone
- Clients in 35 countries
What are lead generation services?
Lead generation services find and contact the businesses most likely to buy from you, then turn their interest into booked sales meetings. A B2B lead generation team researches your ideal customers, builds verified contact lists, runs personalised email and LinkedIn outreach, qualifies the replies and books meetings for your sales team.
Raydify runs the whole outbound process from your CRM and, usually, your own domain — so every reply comes straight to you. Every contact is researched against your ideal customer profile before anyone reaches out. Want inbound leads too? Pair outreach with our digital marketing services.
Outsourced lead generation makes sense if…
- Your salespeople spend more time prospecting than selling
- Most new business comes from referrals and you need a predictable pipeline
- You’re entering a new market or country and don’t know who to approach
- Leads come in, but follow-ups slip and deals go cold
- You want meetings with decision-makers, not just a spreadsheet of names
Lead generation and business development, handled end to end.
10 services you can order individually or combine into one plan — run by researchers and outreach specialists in your CRM.
Prospect research
Identifying the right companies and decision-makers for your ideal customer profile.
Lead list building
Verified, segmented lead lists with the contact details your team needs.
Lead qualification
Screening inbound and outbound leads so sales time goes to real opportunities.
Cold email & LinkedIn outreach
Personalised sequences written, sent and followed up on your behalf.
Appointment booking
Booking discovery calls and demos straight into your sales calendar.
Pipeline management
Moving deals through stages, setting follow-ups and tracking conversion.
Lead nurturing
Helpful follow-ups by email and phone that build trust over time.
Proposals & tenders
Preparing tailored proposals, quotes and tender documents on deadline.
Deal & contract coordination
Tracking paperwork, deadlines and stakeholders from offer to signature.
Market-entry research
Competitor, pricing and demand research when you expand into a new market.
Pipelines for B2B businesses.
Outreach is researched for your market, so every message speaks to a real problem your buyers have.
SaaS & technology
Demos booked with the people who own the problem you solve.
Agencies & consultancies
A steady flow of discovery calls beyond referrals.
Manufacturers & exporters
Buyer, distributor and importer research in new countries.
Logistics & supply chain
Outreach to shippers and procurement teams.
Commercial real estate
Tenant, investor and partner prospecting.
Training & education
Corporate training and partnership outreach.
Recruitment & staffing
Hiring-manager outreach to win new client accounts.
Professional services
Meetings for IT, finance, legal and engineering firms.
What changes when we take it on.
Qualified conversations, not cold lists
Every lead is researched and screened against your ideal customer profile before anyone reaches out.
A pipeline that’s always up to date
Stages, notes and follow-ups kept current in your CRM, so nothing goes cold.
New markets, less risk
Research demand, competitors and pricing in a new country before you commit budget to it.
Deliverability protected
Warmed-up mailboxes, sensible sending limits and clean lists protect your domain’s reputation.
Personalised, not mass-mailed
Messages are written for each segment and tested weekly, so outreach reads like a person wrote it — because one did.
Honest weekly reporting
Contacts reached, replies, meetings booked and what we’re changing next, every week.
Our lead generation process.
- 01
Define your ideal customer
Industries, company sizes, roles and the problems you solve for them.
- 02
Build and verify lists
Accurate contacts, segmented so every message is relevant.
- 03
Launch outreach
Personalised email and LinkedIn sequences, tested and refined each week.
- 04
Book and hand over
Meetings land in your calendar with notes, and your CRM is updated.
Outsourced lead generation, in-house SDR or a list vendor?
How a Raydify business development team compares with hiring a sales development rep or buying lead lists.
| Feature | Raydify | In-house SDR | Lead-list vendor |
|---|---|---|---|
| Research against your ideal customer | Generic filters | ||
| Outreach written and sent for you | |||
| Replies qualified and meetings booked | |||
| CRM kept up to date | If they have time | ||
| Cost compared with a local hire | A fraction | Highest | Lowest |
| Time to first outreach | About two weeks | Months to hire and ramp up | Lists only |
Tools we work in every day
Start small, scale when it works.
Every engagement starts with a free call and a fixed monthly quote. The price depends on your target markets, how many accounts and contacts we research each month, the channels used (email, LinkedIn or both) and whether appointment setting and CRM management are included. Monthly plans can be cancelled with 30 days’ notice.
Flexible hours
A monthly block of hours for work that doesn’t need someone full-time.
Dedicated specialist
A full-time team member working only on your business, in your hours.
Fixed-price project
Clear scope, milestones and a deadline — ideal for one-off builds.
What to ask a lead generation company.
Outreach done badly can damage your brand and your domain. These questions separate careful teams from list-blasters.
- Where do the contact lists come from, and how are they verified?
- Will outreach go out from our domain, and how is it protected?
- Who writes the messages, and can we approve them first?
- How do you define a qualified lead or meeting?
- What will you report every week?
- Who keeps the data and lists if we stop working together?
Your questions, answered.
Have a question that isn’t here? Ask us directly — a real person replies.
Ask on WhatsAppWhat are lead generation services?
Lead generation services find and contact the businesses most likely to buy from you, then turn their interest into booked sales meetings. A B2B lead generation team researches your ideal customers, builds verified contact lists, runs personalised email and LinkedIn outreach, qualifies the replies and books meetings for your sales team.
Do you guarantee a number of meetings?
We don’t promise numbers we can’t control — results depend on your offer, price and market. We agree clear weekly targets, report on them honestly and adjust the approach until it works.
How much do lead generation services cost?
It depends on your target markets, the number of accounts researched each month, the channels used and whether appointment setting and CRM management are included. After a free call we send a fixed monthly quote.
Will outreach be sent from my own domain?
Usually yes, from a properly warmed-up mailbox on your domain or a closely related one, so replies come straight to you and your sender reputation stays protected.
Which CRMs do you work in?
HubSpot, Salesforce, Pipedrive, Zoho and GoHighLevel are the most common. We’ll work in whatever your sales team already uses.
Can you research a new market before we launch?
Yes. Market-entry research covering demand, competitors, pricing and target accounts is a common first project before outreach begins.
How soon will we see meetings?
Outreach usually starts about two weeks after kick-off, once lists are built and mailboxes are ready. Replies and meetings follow in the weeks after, depending on your market and offer.
Do you follow email and data-protection rules?
Yes. We contact business addresses with relevant, personalised messages, include a clear opt-out in every email and honour removals straight away, aligning the approach with rules in your target markets such as GDPR.
Who owns the leads and data?
You do. Lists, contacts and conversation history live in your CRM, and they stay with you if we stop working together.
Which countries can you prospect in?
We research and contact businesses in the markets our clients sell to, and currently work with clients in 35 countries.
Do you use LinkedIn for outreach?
Yes. We run LinkedIn outreach alongside email using Sales Navigator, with connection requests and messages written for each segment and sent at a pace that keeps your profile safe.
What do you need from us to start?
A clear picture of your ideal customer, your offer and pricing, any case studies, access to your CRM and a calendar link for booked meetings. We turn that into lists, messaging and a launch plan.
Before you decide.
Related services.
Ready to fill your sales pipeline?
Tell us what you need. We’ll reply with a recommended setup and a fixed quote — usually within one business day.
Free 30-minute call · Fixed quote · NDA on request